INTRODUCING TAIWAN’S UNIQUE PATENTED FORMULA BATHING CARE RANGE
Parents are often spoilt for choice when it comes to choosing the right skin wash range which is safe and effective for the whole family. As such, Against24, a top-selling bathing product brand from Taiwan, offers a range of alcohol, preservative and soapfree bathing products providing optimum anti-bacterial protection from head to toe for the whole family. The product range of Against24‟s carries the patented SDC Ag+ formula, which is the best and safest anti-bacterial agent but at the same time mild and gentle to the skin.
The brand made its debut today, with a launch event at Sunny Ducky, Baby Spa & Gym at Klang Lama, with attendance from Caryn Loh, General Manager (Country Head) of Watsons Malaysia, Danny Hoh, Customer Director, Watsons Malaysia and Lee Joyce, Marketing Director, Against24, along with members of the media and the blogger community. Members of the media and the blogger community were able to engage with the brand in some fun activities such as the duck fishing game and were also able to sample the Against24 Rubber Duck and Power Panda bathing series.
“Providing the best brands in family health skin care is one of our commitment at Watsons
Malaysia in serving our valued customers. Against24 is a unique anti-bacterial bathing care brand that is safe and effectively proven to safeguard families against viruses and bacteria, certified by the US Environment Protection Agency and the Ministry of Health and Welfare of Taiwan. We will continue to partner with the right brands such as Against24 to deliver the best to our customers,” said Caryn Loh, General Manager (Country Head) of Watsons Malaysia.
“We are excited that the brand of Against24 is finally brought into Malaysia, after much success in Taiwan, China and Hong Kong. Moreover, the Rubber Duck and Power Panda bathing series by Against24 has been a top three best-selling product in Watsons China and Taiwan. The partnership of Against24 with Watsons Malaysia is ideal, as the brand provides a total family care wash range which appeals to the customers of Watsons Malaysia catering for the whole family,” said Lee Joyce, Marketing Director of Against24.
According to Vanessa Heng, Head of Key Account of Against24 who presented the range of products to the media, the patented formulation of the SDC Ag+ defends major pathogens in 30 seconds, with the anti-bacterial rate of up to 99.999%.
Certified by USA EPA (Environmental Protection Agency) and Taiwan‟s Ministry of Health, its pollution and toxic free antimicrobial formula, is gentle to the skin and able to provide up to 24 hours antibacterial protection. She adds that there are no side effects, is odourless, noncorrosive and suitable for medical use.
The Rubber Duck and Power Panda bathing series of Against24, consisting of baby bathing, baby shampoo, body and hand wash have been best-sellers in the Taiwan, China and Hong Kong markets. The series will hope to be as popular in Malaysia, formulated with natural plant extracts, enriched with hyaluronic acid and aloe vera extracts. Its gentle PH, alcohol, preservative, soap and tears free formula makes it suitable for all ages. In addition, its adorable, cute "duck‟ and "panda‟ packaging will prove to be a "hit‟ among kids.
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